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CBS Sustainability Brown Bag Seminar

Date and time

Thursday 4. November 2021 at 12:00 to 13:00

Registration Deadline

Thursday 4. November 2021 at 12:00

Location

Dalgas Have, Dalgas Have 15, 2000 Frederiksberg Dalgas Have
Dalgas Have 15
2000 Frederiksberg

CBS Sustainability Brown Bag Seminar

Corporate activism in the Nordics: Taking and maintaining company stances on socio-political issues





Corporate activism in the Nordics: Taking and maintaining company stances on socio-political issues


Brown Bag Seminar
Thursday, November 4th 2021
DH.V.2.88 / 12:00-13:00
Dalgas Have 15, Copenhagen Business School, Frederiksberg
Hosted by CBS Sustainability,
Department of Management, Society and Communication
Copenhagen Business School

CBS Sustainability invites you for a brown bag seminar on "Corporate activism in the Nordics" on November 4th, 12.00-13.00. There will be one presentation by Laura Ollkonen. 

Abstract: 

Companies that take public stances on debated political decisions and campaign for or against controversial socio-political issues engage in a form of activism. Activism, by definition, is an act that aims to challenge the status quo, and typically in CSR research it is a phenomenon that acts as a counterforce to corporate power. But what does it mean that companies engage in activism firsthand and use activist tactics such as confrontation and disobedience? Dr. Laura Olkkonen will introduce her on-going research on corporate activism with the example of a Finnish case company that has addressed different socio-political topics over the years, such as sexual minority rights, racism, gender equality, and pushing for CSR legislation. Her study addresses corporate activism both as a form of framing, resting on a classic framework of diagnostic (identifying the problem and assigning responsibility), prognostic (suggesting solutions), and motivational framing (calls to action), and from the perspective of performativity, whereby the company narrates and justifies their role as an activist company, and also urges others to follow their example.



Laura Olkkonen (PhD, Docent) is a Postdoctoral Researcher in the School of Business and Management at LUT University, Finland. Her current research project, funded by the Academy of Finland, concentrates on corporate activism. She teaches sustainable business and business ethics, and acts as a local contact person for PRME at LUT.

Event Location

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