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Thursday 1. June 2023 at 10:30 to 12:00
Tuesday 30. May 2023 at 09:00
Copenhagen Business School (Room: SPs16 Rambøl Aud.),
Solbjerg Plads 3,,
2000 Frederiksberg
Copenhagen Business School (Room: SPs16 Rambøl Aud.)
Solbjerg Plads 3,
2000 Frederiksberg
“Interesting and Impactful Research: On Phenomenon, Theory, and Writing”
by Professor Gerard J. Tellis
The Department of Marketing at CBS is happy to invite you to the PhD seminar by Professor Gerard J. Tellis, which will be funded with the grant received from The Ministry of Higher Education and Science in Denmark under The Global Innovation Network Programme.
Professor Gerard J Tellis (PhD Michigan) is Neely Chaired Professor of American Enterprise, Director of the Institute for Outlier Research in Marketing, and Director of the Center for Global Innovation, at the USC Marshall School of Business. Dr. Tellis is an expert in innovation, advertising, social media, new product growth, and global market entry. He has published 7 books and over 200 papers (http://www.gtellis.net) that have won over 30,000 citations in Google Scholar. His publications have won over 25 awards. He is Past-President of ISMS and was an Associate Editor of Marketing Science and Journal of Marketing Research.
In his PhD seminar, Professor Tellis will discuss about conducting interesting and impactful research.Click to view the event location on Google Maps >
Copenhagen Business School
Phone: +45 3815 3815
reception.marktg@cbs.dk
Copenhagen Business School
Phone: +45 3815 3815
reception.marktg@cbs.dk